Published: Dec 31, 1969 8:00:00 PM

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The 6 Marketing Metrics Your Boss Actually Cares About

Posted by Aaron Mandelbaum on Jan 28, 2015 2:13:00 AM

The 6 Marketing Metrics Your Boss Actually Cares About

Marketers work tirelessly to move the needle on a wide ranging list of metrics. 

But with studies showing 73% of executives not believing in marketing as a source for demand and revenue, we have to make sure that we can prove the ROI and justify the department spend. 

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Topics: Metrics, Marketing

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